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Trade Mark Law And Sharing Names
Exploring Use of the Same Mark by Multiple Undertakings

Edited by Ilanah Simon Fhima, Lecturer and Co-Director, Institute of Brand and Innovation Law, University College London, UK
2009 224 pp Hardback 978 1 84720 279 6 £59.95 on-line discount £53.96

According to the European Court of Justice a trade mark must unequivocally point to the goods of one undertaking without any possibility of confusion, in order to fulfill its essential function. However, as this book demonstrates, there are a number of points throughout the trade mark system where multiple undertakings share the same name, either unwillingly, or by consent of the parties involved. The book attempts to identify the points at which names are shared, to examine the practical and theoretical implications of this sharing for the parties involved and to analyse what we can learn from the sharing process about the nature of, and interests protected by, the trade mark system.

Contents: Part I: Overview Part II: Registrability Issues Part III: Shared Name Litigation Part IV: Shared Name Transactions Index Contributors: A. Folliard-Monguiral, D. Gangjee, A. Griffiths, T. Hays, P. Johnson, S. Maniatis, A. Roughton, S. Schwarzkopf, I. Simon Fhima, E. Smith, C. Wadlow, N. Wilkof






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